Life as a Photographer and Senior Advisor at Reisefilm: A World of Adventure and Digital Impact

What can you expect from this blog post?

Kim Sørensen, acclaimed photographer and senior advisor, shares in-depth insights about life as a full-time photographer in a digitally driven social media agency. In a world where content is king, Kim sheds light on the importance of creating visually appealing and targeted content that resonates with today's digital audience.


A World of Adventure and Digital Influence

Being a photographer and senior advisor at Reisefilm has been like being part of a constant stream of adventure and digital influence. In this blog post, I'll share some of my experiences capturing memorable moments for big clients like Volvo Cars, Apollo, Dæhlie, and our new client Go-Ahead. {Travelfilmproduces quarterly film and photo productions and handles all social media for Go-Ahead. The train company that operates the Sørlandsbanen, Jærbanen and Arendalsbanen with thousands of passengers annually in Norway}

As a photographer, I've had the opportunity to travel the world, from the glittering cities to the hidden gems. Documenting Volvo Cars in New Zealand and the US, following Apollo to exotic destinations in Greece and Albania and catching Dæhlie athletes in action in Lofoten have given me an untold number of stories to tell. In the latest chapter of my journey, with GoAhead, a new window opens to explore Norway's hidden corners. Through the lens, I capture the essence of their distinct train journeys, bringing to life the unique experiences that await along the country's railways.

Behind the scenes at a production for Go-Ahead Norway on the Sørland Railway.

Behind the scenes at a production for Go-Ahead Norway on the Sørland Railway (Alpaca hike in Bø)

See the final product

My work as a photographer has not only given me the opportunity to capture amazing moments, but also to meet a variety of people and experience cultural differences up close. From sharing laughter with locals on hidden islands to observing life on busy streets, each journey has been a source of new life experiences and perspectives.

Volvo Cars - "Everyday We Explore Life" New York Film and Photo Production

Reisefilm and Reisegutta i Avisen - The story of 2 local boys from Nittedal in Norway who travel the world and capture content on film.

Kim Sørensen - Portrait during production with Active Brands - Dæhlie "The Ultimate Challenge"

My role in Reisefilm

But my role at Reisefilm extends beyond the world of photography. As a senior advisor in our Social Media Management service, it's all about transforming those captured moments into digital success. I work closely with our clients to develop strategies that engage the target audience, create meaningful content and build their social communities.

Info: What is Social Media Management?

"Today, many businesses face the ultimate challenge: How to capture and hold the attention of their users? The answer lies in the power of effective Social Media Management. At Reisefilm, we don't just offer a service; we offer the key to a whole new world of opportunities for your business. Through targeted strategy development, carefully planned production schedules, and professional distribution, we ensure that your brand is not only seen, but remembered and appreciated.. This service is totally different to paid advertising. Our service takes a far deeper and longer-term approach to this problem and works with an organic development over time.

Imagine if your content not only reached out, but also engaged and converted. With our experience and approach to Social Media, we make this possible. From defining visual concepts and content pillars, to optimizing your platforms for maximum impact, we give you the overview you've always dreamed of. Our solution includes everything from setting up systems to ongoing production and management, all to ensure a seamless and efficient content flow. In other words. We handle all your social media and integrate seamlessly with you and your business to bring your vision to the digital surfaces." - Martin Solhaugen, General Manager Reisefilm.

Read more about our Social Media Management service:


What does it mean to be a Senior Advisor in a Marketing Agency?

Holding the role of senior advisor in the digital landscape requires more than just a title; it's a constant journey through the complex and dynamic terrain of digital trends, technological innovations and consumer behavior. My and Reisefilm's approach is founded on a seamless integration of creative thinking, thorough analytical skills, and exceptional communication. This triple strength not only enables effective navigation through digital challenges, but also the capacity to anticipate and adapt to future changes. I'm constantly on the lookout for the latest trends and have my finger on the pulse of the market.

Info: As with many industries, this skill comes with time and experience. Kim has over 10 years of experience in content production for Social Media.

My experience has taught me that success in the digital world is not just about being visible. It's about building meaningful, authentic connections with your audience and developing strategies that resonate deeply with their needs and wants. I thrive on the opportunity to dive into data with my team, uncovering insights that can be turned into strategic decisions, shaping brand strategies that are not only relevant, but also have a far greater impact.

Watching our clients' brands grow and flourish on social media - from being unknown names *Digital Set - to becoming leading voices in their industries - is incredibly rewarding. It brings a deep sense of pride and satisfaction to know that through our work together, we've not only achieved numerical growth, but also helped build brands that people value, trust and engage with on a personal level.

Being part of Reisefilm is more than just a job; it's a passion and a lifestyle. Throughout my time as a photographer and senior advisor, I've had countless adventures, met amazing people and learned valuable lessons that have shaped me as both a professional and a person. Thank you for taking the time to join me on my journey. Keep exploring the world, both through the lens of your camera and the digital world - there's always something new to discover and learn!

Info: Follow Kim more closely on Instagram: https://www.instagram.com/kimxnor/

Some images from Kim's biggest awards and productions

Active Brands - Dæhlie, Photo and Film Production Lofoten Norway

Volvo Cars Ocean Race Production

Volvo Cars "Every Day we Explore Life - Production New Zealand.

International TV commercial production for Henkel Reisefilm. Kim Sørensen - Head of Product Photography and Assistant Director.

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